Bob Nishi VP Asia/Pacific Bob Nishi has 25 years of experience in sales, sales training, sales management, and business management. During this time, he has developed an expertise in developing and maintaining relationships: within an organization, between buyers and sellers, and between internal sales managers and their external resellers. His emphasis has been in international business, particularly Asia and other Pacific Rim countries. He co-founded Relationship360 Group, a company focused on helping organizations improve their business relationships. Previously, Bob was an international sales manager for the Raytheon Corporation. In this role, he successfully developed a network of channel partners throughout the Asia-Pacific region. This task required extensive travel, an understanding of diverse foreign cultures, and an ability to communicate difficult concepts clearly and efficiently. He has trained direct sellers as well as channel partners across the United States and internationally. His experience in sales, his knowledge of technology and his passion for training has earned him high marks as an instructor. He also writes and consults on books on sales and sales management. Bob earned an MA in Scientific Instrumentation from the University of California at Santa Barbara, and a BA in Physics from the University of California at Irvine.

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